Gould Co Design Agency is committed to empowering individuals to craft their own success stories, placing a strong emphasis on supporting small businesses in regional areas.
The agency was founded by Cameron Gould, who brings over 16 years of experience in graphic design, particularly within the Sign Design, Print & Web Development sector. He has collaborated with businesses across regional New South Wales and Victoria and has also gained valuable experience in Melbourne.
Cameron adopts a personalised approach to address the significant challenges faced by business owners. His passion lies in learning from these inspiring entrepreneurs, which drives his dedication to their success.
Early in Cameron's career, he noticed several critical issues that impacted the success rates of business owners, the following are crucial for making the most out of our clients investments.
The lack of direct communication between the business owner and the designer creates a substantial barrier that hinders the realization of the client’s overarching vision. This disconnect often leads to misunderstandings and misaligned objectives, resulting in wasted time and inflated costs. Tragically, these persistent challenges can culminate in the closure of businesses, highlighting the critical importance of fostering a collaborative relationship in the creative process.
Having production-level experience is crucial in the branding process. It is essential to understand how a brand will be represented, whether it's through signage, vehicle wraps, magazine ads, or digital displays.
This understanding significantly influences the effectiveness of the branding strategy. Unfortunately, many companies—both large national and international ones—often overlook this aspect, which can lead to inflated advertising budgets as they grow. Proper comprehension of production methods can help streamline costs and enhance brand visibility.
Gould Co. is a dynamic and independent design agency nestled in the vibrant heart of the Riverina region. Founded by Cameron Gould, who brings over 17 years of extensive, hands-on experience across every facet of the creative industry, our agency is deeply committed to transforming the visual identity of regional businesses.
Our mission is to ensure that the exceptional quality and potential of local enterprises shine through in their branding and design. We take pride in our in-depth understanding of the unique demands and nuances of regional markets, as we ourselves are embedded within this thriving community.
At Gould Co., we don't just create; we craft professional results backed by insights gained from years of experience and a keen awareness of what truly resonates with audiences. Every business deserves to look as outstanding as it truly is, and we're here to make that happen.
Our mission is to provide high-quality strategic creative services that are often associated with major city agencies, tailored explicitly for regional businesses. We prioritise a deep understanding of local markets and offer competitive pricing to ensure accessibility for all.
With extensive knowledge of what drives success in regional markets, we have established effective methodologies designed to help clients sharpen their positioning, highlight their strengths, and secure a strong presence in their market space.
Our strategic approach is focused on maximising your investment through intelligent positioning that reshapes customer perceptions. This approach is informed by 17 years of practical experience, prioritising proven results over corporate theories.
As a proud regional business ourselves, we truly understand the unique challenges our clients face—from resource limitations to shifting market landscapes.
Our diverse experience spans agriculture, mining, hospitality, healthcare, and community organisations. We've successfully crafted everything from unique local brands to impactful multi-location campaigns.
Our regional focus inspires thoughtful, strategic decision-making, allowing us to discover innovative ways to thrive. With a deep understanding of these challenges, we're dedicated to designing exceptional solutions that make a real difference. Together, we can achieve great things!