Logo Design & Branding for Wagga Wagga.
I work with small and medium businesses in Wagga Wagga, and remotely with regional clients from Queensland to Victoria.
With over 17 years of experience working with regional founders, we understand what works, so you don't spend years doing what we did.
Let us transform your passion into reality because this is ours.
Case Studies
About Us
Quality Design Services.
Owner Cameron Gould brings over 17 years in marketing, business development & graphic design experience across the advertising industry spicifically in commercial printing, Signwriting & Web developent has collaborated with owners in almost any industries all across the east coast of Australia.
Cameron takes a hands-on approach to the real challenges business owners face. His focus: building branding systems for local businesses that last — brands you grow into, not around.
From day one, every element works together. Signage. Social media. Print. The result is a business that looks personal and professional through and through.
What We Stand For
What Makes us Different?
Grown from real experience.
Gould Co. is a dynamic and independent design agency nestled in the vibrant heart of the Riverina. Founded by Cameron Gould, who brings over 17 years of extensive, hands-on experience across every facet of the creative industry, our agency is deeply committed to transforming the visual identity of regional businesses.
Our mission is to ensure that the exceptional quality and potential of local enterprises shine through in their branding and design. We take pride in our in-depth understanding of the unique demands and nuances of regional markets, as we ourselves are embedded within this thriving community.
At Gould Co., we don't just create; we craft professional results backed by insights gained from years of experience and a keen awareness of what truly resonates with audiences. Every business deserves to look as outstanding as it truly is, and we're here to make that happen.
Strategic design for small businesses.
Our mission is to provide high-quality strategic creative services tailored explicitly for regional businesses. We prioritise a deep understanding of local markets and offer competitive pricing to ensure accessibility for all.
With extensive knowledge of what drives success in regional markets, we have established effective methodologies designed to help clients sharpen their positioning, highlight their strengths, and secure a strong presence in their market.
Our strategic approach is focused on maximising your investment through intelligent positioning that reshapes customer perceptions. This approach is informed by 17 years of practical experience, prioritising proven results over corporate theories.
Family Owned Regional Business.
As a proud regional business ourselves, we truly understand the unique challenges our clients face—from resource limitations to shifting market landscapes.
Our diverse experience spans agriculture, mining, hospitality, healthcare, and community organisations. We've successfully crafted everything from unique local brands to impactful multi-location campaigns and National Signage Rollouts.
Our regional focus inspires thoughtful, strategic decision-making, allowing us to discover innovative ways to thrive. With a deep understanding of these challenges, we're dedicated to designing exceptional solutions that make a real difference. Together, we can achieve great things!
Tackling Our industry's problems
What we do differently
Early in Cameron's career, he noticed several critical issues that impacted the success rates of business owners, the following are crucial for making the most out of our clients investments.
1. Direct Communication
The lack of direct communication between the business owner and the designer creates a substantial barrier that hinders the realization of the client’s overarching vision. This disconnect often leads to misunderstandings and misaligned objectives, resulting in wasted time and inflated costs. Tragically, these persistent challenges can culminate in the closure of businesses, highlighting the critical importance of fostering a collaborative relationship in the creative process.
2. Production-level experience is a must.
Proper comprehension of production methods can help streamline costs and enhance brand visibility.
It is essential to understand how a brand will be represented, whether it's through signage, print advertising or displayed online.
This understanding significantly influences the effectiveness of the branding strategy. Unfortunately, many companies—often overlook this aspect, which can lead to inflated advertising budgets as they grow.